Wake up babe, it's 2024. 15-second videos are officially everywhere. TikTok, Instagram Reels, YouTube Shorts—every major tech giant has gotten its own short-form content platform—even LinkedIn (ever heard of Linkedin Video?). We're plagued by countless bite-sized interruptions and infected by short attention spans.

Now, I'm not saying this is entirely a bad thing. It isn't. In fact, I'm in love with social media. I love socializing with friends online, having a good laugh, and even just some time to zone out from challenging academic work.

A realization happened when I came across this graphic a while ago:

Okay, not really. I designed my own version of it.

Amidst all the stolen memes, Kanye rumors, iPhone 16 leaks, "jus know, jus know" and "hey pookie" TikTok dances, we've lost something on the way.

We've lost our time to think.

But there's a problem. We've not spent a single moment less thinking and pondering. In fact, our brains are more active than ever. We're always thinking.

So where's the difference? How have we lost the time to think? Our mind struggles to calm down and focus on what's important. It's our attention span.

When the 1985 artist decided to put on a winter coat, and go out for an afternoon walk in the woods for hours on end, where were we?

When they smoked a cigarette, mindlessly looking out the window, exploring their own thoughts, watching the world outside, where were we?

When they doodled in the margins of a forgotten sketchbook, wandering through memories and dreams, where were we?

Our lives lack dreaming. Obviously not more sleep (although, I'm sure most of us could use some of that) but instead more deep thinking which will get us somewhere. We're capable of pondering great problems, yet we're using it to consume distractions.

So what's the cure?

It's not to abandon technology or to condemn social media entirely—it's to reclaim our capacity for deep thoughts and contemplation in this digital age. We need these deliberate unconscious spaces for reflection. Perhaps it's dedicating time to write without the temptation of checking your phone every few seconds. Or possibly it's finding our own modern equivalents to those margin doodles and window-gazing moments.

The most significant challenge our society faces today is not the increasing amount of distractions—it's our collective struggle to keep our ability of thinking deeply in a world designed for shallow engagement.

After all, the next great solutions to humanity's problems won't emerge from a 15-second video—they'll come from minds that have learned to carve out space for profound thought in an age of endless scrolling.

You don't learn from experience, you learn from reflecting on experience.

— John Dewey